Cecil County Tourism Awarded ‘Best Destination Guide 2019’ at MD Tourism & Travel Summit
FOR IMMEDIATE RELEASE
November 25, 2019
ELKTON, MD. – The Cecil County Tourism office was recently awarded ‘Best Destination Guide 2019’ at the Maryland Tourism and Travel Summit in Rocky Gap, MD. The event is the Maryland Tourism Coalition’s annual industry conference. Destination Guides from across the state are judged on content, presentation, organization, and ease of use by visitors.
Visitor Guides are often the first experience someone has with an area. For Cecil County, a guide needs to demonstrate that the area is a destination worth discovering. It should illustrate the vibrant towns and scenic countryside, which offer an escape from the hustle and bustle of everyday life. It needs to illuminate that the waterfront destinations, local award-winning food, unique specialty shops, farm attractions, and outdoor recreation provide a backdrop for a fabulous, authentic travel experience.
The old saying goes, “A picture paints a thousand words.” With that adage in mind, Cecil County Tourism re-designed their Visitor Guide with an eye-catching cover to jump off a brochure rack into a visitors’ hand. Many of the images used throughout the guide are a result of working with local photographers to capture Cecil County’s special look and feel. The center spread is an excellent example of an array of remarkable local photos that illustrate the beauty of the county.
The Tourism office also focused their redesign on providing a mouthwatering glimpse into delicious ‘foodie’ destinations by going beyond simply listing restaurants, to include ‘Sweet Treats,’ ‘Coffee Breaks,’ craft beverages, and delectable local food photos.
“Visitors are important people. They spend a great deal of money while in Cecil County which supports our local economy. In 2018’s economic impact study of the MD tourism industry, Cecil County’s tourism sales were $182 million. The tourism industry here provides 2,400 local jobs, and generates $26 million in state and local tax revenues,” explained Sandy Turner, Tourism Manager. “Bringing visitors to Cecil County is important, and our visitor guide is a key part of our marketing strategy.”
Cecil County Tourism is a division of the Office of Economic Development. Learn more about destinations in Cecil County, and view the digital version of the new guide, by visiting the Tourism website at www.SeeCecil.org, or by calling the office at 410-996-6299.
“It was certainly a wonderful surprise and sincere honor to have our brochure selected as the winner of the 2019 Best Destination Guide award! Our staff is truly grateful for this special recognition,” added Turner.
Photo, left to right: Chris Moyer, Director of the Office of Economic Development; Christie Griest, Tourism Office Services Specialist; Kimberly Ray, Tourism Specialist; Sandy Turner, Tourism Manager; and County Executive Alan McCarthy
Public Information Officer
Cecil County Government